Rhetoric

[Mazhar]

Rhetoric is essential and inseparable constituent element of language, be it of Arabian Peninsula or Non-Arab land. Rhetoric is in speech, whereby, it is essentially a communicative instrument/device. Rhetoric is the element of such Speech where the Speaker has the intent to subtly influence the audience for a particular response, emotional, psychological, or behavioural, or to subtly make him realize an otherwise unpleasant possibility and eventuality.

An old book on Rhetoric by Aristotle (4th century (BC.)) defines the rhetorician as someone who is always able to see what is persuasive. Correspondingly, rhetoric is defined as the ability to see what is possibly persuasive in every given case. However, it does not mean that everyone in all circumstances will get convinced.

http://haqeeqat.pk/GrammarRhetoricIntro.htm